Selling a GPS device to golfers is easy. As long as you know what buttons to push. That’s why we designed everything from an interactive microsite to animated videos and gif banner ads to bring this rangefinder to life. Pros Jim Furyk and Natalie Gulbis helped us reinforce their #1 market position.
Print and banner ads linked to videos and Product microsite.
TV and web video that demonstrated the ability to see things you can’t.
To further explain product benefits, we created an easy- to-navigate microsite.